The Impact Challenge for Women and Girls will fund programs that advance economic empowerment for women and girls, and that will provide the tools, resources and opportunities organizations need to turn ideas and economic potential into power. Selected organizations will receive funding from a US$25 million fund and customized support to help bring their ideas to life.

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Selected organisations will receive between $300,000 and $2 million in funding and other support from Google.

Selection Criteria

  • Impact

How will the proposed project create pathways to prosperity for women and girls or empower them to reach their full economic potential, and to what extent? Is the application grounded in research and data about the problem and the solution? How many people will be affected if successful and to what extent?

  • Innovation

What is the core insight or innovation that differentiates this project from others, in philosophy or execution? What makes the proposed project unique?

  • Feasibility

Does your team have a well-developed, realistic plan, along with the right expertise and skills, to execute on the proposal? Has your team identified the right partners and domain experts for implementation? To best understand the needs of those you’re serving, does your team have women in positions of leadership?

  • Scalability

If successful, how can this project scale beyond the initial proposal? Can it scale directly, serve as a model for other efforts, or advance the field?

How it works

Organizations applyThere will be a two-stage application process, and applications must be submitted in English. In Stage 1, organizations submit their proposals for charitable projects creating pathways to prosperity for women and girls. Applications close at 23:59 GMT on April 9, 2021. will invite high-potential organizations to submit additional project information in Stage 2.

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